Sleep made easy
About Us
Your sleep journey is unique just like you. We’re here to bring you the latest in sleep news, explore hot topics, share sleep journeys from real families, and offer support for better sleep habits.
The Founder, Lola Sánchez Liste
Mother of two, and founder of Rockin’Blinks, Lola is an infant and child sleep consultant, certified by the Family Sleep Institute.
Born in Argentina, and based in New York since 2012, she founded Julia Duerme (2016) and Rockin’Blinks (2020) to help families all around the world establish healthy sleep habits at home. Lola works with each family, assessing their child’s unique sleep situation, creating sleep plans, and supporting and guiding them toward better sleep.
During her struggles as a first-time mom, with heavy postpartum anxiety and a baby with painful acid reflux, she noticed how difficult it was to access basic sleep information about babies.
She later became an advocate of the importance of sleep during childhood and made it her mission to find new channels to bring families easy access to essential sleep information.
Rockin´Blinks was born with the idea that every sleep-related product should include basic tips to help families understand sleep and implement routines that help their children get better sleep.
Lola has a Degree in Human Resources from UCES (Argentina) and a Postgraduate Degree in Cooperation, International Development, and Poverty Reduction from UCM (Spain).
Before becoming a sleep consultant, she worked in international development positions, researching and managing projects in the field of Poverty Reduction, Natural Disasters, and Education, with assignments in Argentina, Spain, Honduras, and missions in Georgia (Caucasus), Myanmar, and Mexico.
Her professional career took a big turn after motherhood, becoming a passionate pediatric sleep consultant.
Her goal is to make Sleep Education accessible to all.
Sleep Education
Like many wellness routines, sleep takes a lot of consistency and practice. But it also takes education. Children change so much in those first few weeks and years, and a key part of building healthy sleep habits is understanding their sleep development.
But it can be hard to do it all on your own. We’re here to simplify your sleep journey with a range of resources and guidance. Our Sleep library offers sleep schedules and a holistic look at sleep throughout every stage of your child’s development. BLINKS Mag dives deep into the hottest sleep topics, lets you explore our favorite sleep products, and shares inspiring sleep stories from real parents. And for those looking for something more personalized, our sleep services and group sessions can provide a more individualized plan for your family.
“When my daughter Julia was born, I realized how little information there was available about infant and children’s biological sleep rhythms, schedules, and adequate strategies for them to achieve healthier, better sleep. My goal is to make this information accessible to all.”
Our Mission
At Rockin’ Blinks we are committed to helping you raise happy, healthy kids by providing you with easy access to essential sleep information for every stage, from newborn through the teen years.
We believe healthy sleep is attainable for every family and we’re here to offer support and sleep services to help your family establish healthy sleep habits.
Our Philosophy
We believe it’s time for all of us to Rethink Sleep and that starts by educating families. With so much conflicting information about sleep out there, it can be confusing to know what’s actually right for your family.
We’re here to help you understand how sleep works, why it’s important for everyone in your family, and how to build a healthy sleep foundation and create better sleep habits no matter where you are in your family’s sleep journey.